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Joss Stone Storyboard Video

See how we worked with LoveLove Films and Stoned Records to Storyboard Joss’ The Love We Had music video:


A page from the second draft of the storyboard we developed for Joss Stone’s ‘The Love We Had’

Storyboarding can be used in a very iterative process for story development. It doesn’t just have to be used in the production of a finished script or shooting script. Having a storyboard artist on a writing team or working closely with a director can mean a story can be ‘tested’ very quickly and the logic of the created world or written action process can be easily visualised.



Why have a storyboard?

A good storyboard will explain what happens in the script, give an indication of action and show the flow of the story. It will help plan shots and become a blue print for production to refer to. A great storyboard will also excite the eye and create emotion – selling the story to everyone.

What works on the page as an instruction can have major implication to a variety of process in film, television, game or multimedia productions. For example, character ‘A’ can move around a room from one side to the other, and so does character ‘B’ as they talk to each other, while character ‘C’ knocks at the door to come in. On the screen how does this look?

The Script


The World of the Room

This looks a pretty simple scene; there are some considerations that need to be checked through:


  • Visually establish the world/set – e.g.:


  • Structure
  • Decor
  • Props


  • Characters
    • Expression/emotion
    • Costume
    • Physical gesture
  • Type of Shot: Long, Mid, Close, POV
  • Camera Angles, Pan, Dolly, Dutch
  • Lighting
  • Visual Effects



Diagram of character A moving across room with character B


Cross over of actors on the screen is a classic error where characters appear on one side of the screen and from another point of view appear on the other side, confusing the viewer. It’s also a bad idea to have a character to switch characters’s positions in mid dialogue.











Establishing where things are in relationship to everything else, also known as Continuity, can be important even at this stage to set out so that the production and set designer has a reference to work from, and the director can decide what shots they want to use and the DOP (Director of Photography) can establish what camera lenses and setups are needed. Working with the director, the storyboard artist can quickly establish what the writer and director envisage and communicate it to the rest of the production team.

Whilst it’s not necessarily the job of the storyboard artist to decide the visual design of the film, a good storyboard artist will get a feel of the script and the instruction of the director to tell the story on screen. Listening is very important part of the process and talking to the director and scriptwriter(s) a storyboard artist can pickup nuances of their thoughts that may get lost on the page of a script or notes.

Understanding the language and process of film production and designing for the screen is vital and can make the difference between an average storyboard and an exciting visual representation that takes the script’s heart and soul onto the screen!

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